Chapter 132: The Booming Propaganda Offensive In Shanghai
In the Foreign Public Concession of Shanghai, and the whole Shanghai, on Lunar New Year’s Eve, it was extremely lively, with many people preparing for New Year, very bustling. Whether poor people or rich people, on this day they all tried their best to live a bit better and reunite with family.
Of course, there were also many people suffering hardships, destined to be unable to feel happy even during the New Year season.
And Zhou Wenhua also on this Lunar New Year’s Eve day first went to visit Zhou Weiguo’s father Zhou Jixian, as well as the wives left by his own father, and after paying his respects,
he also began preparing for his grand show to take the stage.
On the internet in later generations, it was once said that Penicillin was the “life-saving miracle drug” of World War II, hailed as soft gold, and just 100 catties could exchange for 5 aircraft carriers.
Although this statement may be somewhat exaggerated, it can also reflect the scarcity and high price of this medicine.
So Zhou Wenhua also planned to announce on the evening of Lunar New Year’s Eve that he would produce and sell this Penicillin domestically.
In the original timeline, Penicillin only emerged at the end of World War II.
By 1943, the world had only produced a total of 13 kilograms of Penicillin.
In 1944, Penicillin was commercialized for production and openly used in medical treatment in Britain and the United States.
But now Zhou Wenhua planned to bring it forward, making it appear in Shanghai and for sale in major cities domestically.
As for the overseas sales network, he had already laid it out the year before last.
However, it had not yet started worldwide sales, only sales in some Foreign Powers.
After Zhou Wenhua decided on this sales plan, he also had his Clone Officer Qiao Yu hold a press conference at the newly established sales branch in Shanghai on Lunar New Year’s Eve to publicly promote it.
And also to promote recruiting agent merchants.
Soon,
Major news agencies,
《Washington Post》, 《Da Mei Evening News》, 《New York Times》, 《Times》, 《Hua Mei Evening News》, 《Li Bao》, 《National Salvation Daily》, 《Shen Bao》, 《Dagong Bao》, 《War Report》, 《National Salvation Daily》, 《New China Daily》, 《Vanguard Daily》《Shanghai Business News》, 《Youth Daily》, 《News Evening News》, 《News Morning News》, 《War of Resistance · Tri-daily》, 《New Min Evening News》 and other major city newspapers published the press conference,
as well as the news of openly recruiting agents for Penicillin,
Once these explosive business news were published, they immediately shocked the business community in major cities.
At the very least, Shanghai, the Foreign Public Concession, and the capital Nanjing, these two big cities, were the most sensational.
“What! What is the background of this company called ‘Xili’? They actually have Penicillin for sale? No way! Isn’t that the latest invention from Europeans the year before last? How could it be produced and sold by this ‘Xili’ company that I’ve never even heard of?”
“I haven’t heard of this ‘Xili’ company either! Right, what is antibiotic Penicillin? Why are you all making such a fuss? How come I haven’t heard of this type of medicine? What does it treat?”
“It’s a life-saving medicine for wounded soldiers on the battlefield, with effects like our domestic Yunnan Baiyao, even killing bacteria!”
“Hiss! When did such a miraculous medicine come out? How come I knew nothing about it? And there were no news newspapers reporting it domestically!”
“Who said there were no reports? Last year, didn’t foreign newspapers publish that in Europe, this antibiotic called Penicillin was already being sold there? And the effects were very obvious, saving many wounded soldiers! It was just that the output at the time wasn’t commercialized, quite scarce!”
“So is the antibiotic Penicillin that this ‘Xili’ company is promoting and selling real medicine? Or fake?”
“Won’t we know after they hold the press conference? Didn’t this ‘Xili’ company invite many newspapers to the press conference? Looks like their background and backer are not simple! They can even get those big foreign newspapers to come interview them in person!”
“So what do you say is the identity of the behind-the-scenes boss of this ‘Xili’ company? A foreigner? Or one of us domestically?”
“Looking at their momentum, maybe a foreigner!”
“I think both foreigners and domestic bosses are involved, it’s possible!”
“Hey! Who cares who founded this company! As long as this battlefield life-saving medicine can be sold domestically, and at a cheap price, I fully support it, this is good fortune for our country!”
At the same time,
The whole Shanghai, the capital Nanjing, including the Foreign Public Concession side, were all stirred up by the propaganda offensive that Zhou Wenhua suddenly had announced early in the morning, and the news of inviting major newspapers for the press conference.
Everywhere people were discussing heatedly, including foreigners also hotly discussing what the background of Zhou Wenhua’s ‘Xili’ company was, whether the Penicillin they were selling was real medicine, and whether it would be commercialized for sale.
